ClubWise Blog

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Club Management Generating New Business

Using ClubWise Campaign Manager to maximise sales and retention

When you combine your prospect and member database with the flexibility of the campaign manager, the result is an effective tool to maximise sales and retention. In your prospect database there will be hundreds of people who you spoke to, but who didn’t commit to joining at the time.

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Club Management

ClubWise iOS app preview

ClubWise Workout Planner Your members confident, coached and connected. The ClubWise workout planner, available soon via the IOS member app, provides the perfect platform to support and coach your members at every point in their fitness journey.

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Club Management Generating New Business Member Engagement

Mobile Technology & the Health and Fitness Industry

Technology plays an integral part in our everyday lives and the amount of time we spend with our hands and eyes glued to our smartphones is ever increasing.  There is an app for everything now, from learning a new language to organising a lift share.

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Club Management

Performance Workout

Key Performance Indicators (KPIs) allow you to focus on what is important to your business. For example, membership sales, retention rates, prospects generated, club attendance, billing collections etc.

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Club Management Generating New Business

Referral Workout!

The easy-peasy way to increase membership sales and improve retention Please raise your hand if you’ve ever been daunted by maintaining steady membership sales growth… Ok thanks.

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Club Management Generating New Business Member Engagement

How Content Marketing Can Benefit Your Club

Consumers are bombarded with advertising and sales pitches in most aspects of their life, resulting in immunity to traditional marketing methods. They own DVRs to skip TV advertising, developed mental filtering to find their relevant content when visiting websites (ignoring online banners and buttons), and even the standard response to telemarketing is now either hanging up […]

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Club Management

Booking Workout!

You’ve nailed your outreach, prospecting, tracking, and closing out. You’ve done your very best email and SMS campaigning and you’ve finally got the member over the line and made a membership sale.

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Access Control Club Management

The “First Workout” Workout

Who knew that something as simple as entering and leaving a gym could be such a point of focus!? There’s generally a lot of back and forth about the pros and cons of the many methods of access control. It’s like the marmite of tech. Whether it’s the worry of data security that makes you […]

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Generating New Business Membership Collection

Online Joining Workout!

The key to funneling  those prospects towards joining is ensuring it as easy as possible for them to join. It is often said that the most challenging part of sales is not persuading the consumer that the product or service is great, but getting the prospect to cross the line and, essentially, part from their hard earned […]

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Club Management Generating New Business Member Engagement

Promotion Campaign Workout!

Promotion campaigns: enriching the brand, raking in sales and simplifying processes… Can it be? Promotional campaigns can be difficult to get right. Understanding how your promotion reflects your brand,  how measurability is key, and that facilitating a straightforward customer experience and a manageable back end process are essential to your promotion campaign journey.

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Club Management Generating New Business Membership Collection

Close Out Workout!

Every club owner, manager and sales person wants to ensure those membership sales numbers are as high as they can possibly be for month end. But how can clubs do this effectively without spending a fortune on marketing campaigns, and without “spamming” their prospects? The key is well measured, well timed and well executed campaigns.

 

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