To many people, even business owners in fitness and other sectors, “branding” simply refers to the visual elements that represent a company. Continue reading “The Importance of Branding at Your Fitness Club”
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5 Creative, Quirky Guerilla Marketing Ideas for Your Fitness Studio
Marketing is a vital component to the success of your fitness studio. Continue reading “5 Creative, Quirky Guerilla Marketing Ideas for Your Fitness Studio”
How To Execute Effective Promotion Campaigns at Your Fitness Club
A promotional marketing campaign is a tried-and-true solution for fitness businesses looking to grow their memberships and profits. Continue reading “How To Execute Effective Promotion Campaigns at Your Fitness Club”
10 Exciting Fitness Challenges to Minimize the February Attrition Spike
When the end of December and beginning of January roll around, people are eager to set and work toward new goals. Continue reading “10 Exciting Fitness Challenges to Minimize the February Attrition Spike”
3 ways to maximise your New Year revenue and retain your members, longer.
Let’s not beat around the Christmas tree… The new year rush is almost upon us. Have you thought about how you are going to provide the level of support Continue reading “3 ways to maximise your New Year revenue and retain your members, longer.”
The Best Strategies for Increasing Millennial Gym Memberships
Millennials have been blamed for the “death” of countless industries, from casual dining to diamonds and everything in between. One industry we can confidently say this generation is not slowly killing? Fitness. Continue reading “The Best Strategies for Increasing Millennial Gym Memberships”
5 Challenges of Owning a Gym and How to Overcome Them
Gym ownership can be a satisfying career path. You get to do work you’re passionate about, help people reach goals and make transformations, create a supportive fitness community, and make a pretty decent living. Continue reading “5 Challenges of Owning a Gym and How to Overcome Them”
Top Reasons Members Quit the Gym and How to Overcome Them
New club members often hit the ground running with optimism and great intentions. But in no time at all, members start looking at whether they’re hitting their goals fast enough and whether the money they’re spending on a club membership is really worth it. Continue reading “Top Reasons Members Quit the Gym and How to Overcome Them”
How to Counteract Staff Shortages Through the Power of Automation
We keep hearing that COVID-19 is here to stay and we must adapt. Pre-pandemic life isn’t just around the corner like we’d hoped. Continue reading “How to Counteract Staff Shortages Through the Power of Automation”