Author: ClubWise Marketing

If you’re looking for ways to improve sales for your club, your first step is creating a clearly defined plan for generating and managing prospects. Continue reading “How to Effectively Manage Your Prospects and Optimize Conversions”

Are you happy with your club’s new member onboarding process? Are you giving new members what they need to succeed — and what your gym needs to ensure long-term member retention? Continue reading “Onboard For Success Highlights”

Did you know that it can cost 5X as much to attract a new gym member than it costs to keep your existing members? If you have devoted time, money, and resources on attracting new members but overlooked your gym member retention strategy up until now, there is no need to panic. We’re here to help with guidance from the Retention Guru himself, Dr. Paul Bedford. Continue reading “Retain For Success Highlights”

If you’re struggling with member retention and want to master the art of preventing cancellations and re-engaging members, you’ve come to the right place. In this installment of his three-part success series, the Retention Guru himself, Dr. Paul Bedford, tackles these tough questions: Continue reading “Re-engage For Success Highlights”

Did you know that it can cost 5X more to get new customers than it does to retain existing ones? If you don’t already have a strong gym member retention strategy in place, now is the time to create a strong strategic approach to retaining more members. Continue reading “The 5 Best Gym Member Retention Strategies”

For the past year, headlines have proclaimed that the COVID-19 pandemic set back peoples’ health and fitness goals by miles. As fears about the obesity epidemic ballooning, the “quarantine 15” (and more) became a punchline to the pandemic. Continue reading “How to Pull People Who Got Fit at Home During the Pandemic Into Your Gym”

The primary focus for fitness clubs right now is recovery. The first and most important part of a recovery strategy is to understand your numbers. Continue reading “5 Fitness Club KPIs You Should Be Tracking Right Now”

From what we have seen so far, the fitness industry seems to be recovering well. Membership sales in April exceeded sales made during the same period in 2019*. Continue reading “4 Strategies for Re-engaging Members on Pause”

Now you have re-opened your doors, you’re no doubt busy looking at ways to rebuild your membership base and fill the revenue hole that multiple lockdowns have left in your business. Continue reading “5 Easy to Deploy Tactics to Drive Loyalty & Increase Membership Yield”