Category Archives: ClubWise Workout Programme


Performance Workout

Key Performance Indicators (KPIs) allow you to focus on what is important to your business. For example, membership sales, retention rates, prospects generated, club attendance, billing collections etc.   By focusing on particular indicators (measures), you can make sure that what matters is measured and in turn… “What gets measured, gets managed” [Peter Drucker]  

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Referral Workout!

The easy-peasy way to increase membership sales and improve retention   Please raise your hand if you’ve ever been daunted by maintaining steady membership sales growth… Ok thanks.   Now raise your hand if you’ve ever been daunted by the prospect of coming up with a scheme that will aide your retention… I see.  

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Booking Workout!

You’ve nailed your outreach, prospecting, tracking, and closing out. You’ve done your very best email and SMS campaigning and you’ve finally got the member over the line and made a membership sale. Now it’s time to set them on their journey path, guide them and make sure they have the best possible member experience. Whilst

Promotion Campaign Workout Cartoon Strip - depicting the effectiveness of ClubWise club management software, direct debit collection and marketing solutions in relation to the member experience

Promotion Campaign Workout!

  Promotion campaigns: enriching the brand, raking in sales and simplifying processes… Can it be?   Promotional campaigns can be difficult to get right. Understanding how your promotion reflects your brand,  how measurability is key, and that facilitating a straightforward customer experience and a manageable back end process are essential to your promotion campaign journey.

ClubWise Workout Programme: Close Out Workout. Comic strip show how a gym closes out the month to capture their prospect, Steve.

Close Out Workout!

Every club owner, manager and sales person wants to ensure those membership sales numbers are as high as they can possibly be for month end. But how can clubs do this effectively without spending a fortune on marketing campaigns, and without “spamming” their prospects?   The key is well measured, well timed and well executed

ClubWise Outreach Workout Comic Strip - The story of Location Intelligence and how it aids outreach

Outreach Workout!

Outreach is an essential part of the sales process, which is why you need to work smarter, not harder.   Location Intelligence allows you to find out where your members and prospects are. This tool gives you all the information you need to plan your marketing campaigns more effectively street-by-street and even house-by-house. Google Maps